The worst thing is that it works.
(As a musician) i never invested in a personal brand or taking part in the social media rat race and figured I concentrate on the art / craft over meaningless performance online.
Well guess who is getting 0 gigs now because “too few followers/visibility” (or maybe my music just sucks who knows …)
seems like it depends on what your goal is. i'm guessing if you want to be a musician that makes a living in your current life, a personal brand is extremely important. if you don't mind doing it for the sake of the art and soul fulfillment and the offchance you'll be discovered posthumously then i think it doesn't matter!
Thanks for the offer! I don’t wanna dox myself on this account just yet - and I am slowly building an audience on IG/SC now, basically have admitted defeat of my previous strategy. Also have 2 gigs coming up in the summer _fingers-crossed_
I just was feeling some type of way seeing that comment and wanted to vent thx for listening
I routinely see this in biotech, I've seen hiring managers from our Clinical Science team blatantly discriminate against candidates not on linkedin, even if they come with a strong referral and have 15-page super thorough CVs with 150 credible publication references. "Oh, they're not on linkedin, this person is sketchy" - immediately disqualifies candidate.
I had a pretty slim linkedin and actually beefed it up after seeing how much weight the execs and higher ups I work with give it. It's really annoying, I actually hate linkedin but basically got forced into using it.
I always thought I would kinda be immune to this issue, so I avoided social media for my entire adult life.
I think I am still in the emotional phase about it, as its really impacting me lately, but once my thoughts really settle i wanna write some sorta article about modern social media as an induced demand.
I still very much would prefer to not engage at all with any of the major platforms in the standard way. Ideally I'd just post an article I wrote, or some goofy project i made, and it wouldn't be subject to 0 views because I don't interact with social media correctly.