Comment by curiousObject

An overwhelming positivity (we're going to be successful), creativity (we are making something genuinely new), quality (this is some kind of art form), and technical excellence (we're doing things head and shoulders above current levels of advancement). As a customer... "we want the best".

I'd love to hear stories about Psygnosis or DMA Design. To this day my favorite game of theirs is Walker, followed closely by Infestation.