The same thing is true for a _ton_ of tech products. My home internet plan easily gives me more than $1000 in value per month. My cell phone hardware probably gives me $2000+ in value over even a short 2 year life. Customers still tend to choose the cheapest option that meets requirements.
Home internet and cell phones are fungible. AI is not.
If Internet would suddenly become $10k a month, maybe you would change country, or move to an office.
If AI would suddenly become $10k you can't do anything about it.
If AI suddenly became $10k/month or even $1k/month, I would stop using it. It just doesn't provide that much value to me. If it did, I would probably find a way to use local models or some other approach to drive the cost down.
If home internet became $1k/month, I would pay it. $10k, no - I just don't have the cashflow to support that.
If I had to choose one of the three to give up, AI, home internet, or cellphone, I would give up AI. If I had to choose two, I'd give up my cell plan. Home internet is worth a ton of value and dollars to me.
I don’t know, I ditched my ISP of many years as soon as a better option came up, even though it cost more, because it is much higher quality.