I think the "messy ideas" was a reference to the homepage copy "Turn your messy ideas into crystal clear specs.", not continuing the previous thought about the placeholder. I'd agree that "messy" might have more negative connotations than you intended.
I think the "messy ideas" was a reference to the homepage copy "Turn your messy ideas into crystal clear specs.", not continuing the previous thought about the placeholder. I'd agree that "messy" might have more negative connotations than you intended.