Comment by pessimizer

> This is a largely non-commercial movement.

That's strange, because literally the only place I see blogs being back is on Substack. And the only way to get people to visit Substack is through social media; twitter, really. You start a Substack when you get good at twitter, then you start doing podcasts and cross-promotion after your Substack starts doing well.

I actually like this, except that the platforms are all pretty much monopolies in their spaces. But it's very commercial. 10000 people paying $2 a month, and you can make a nice living.