Comment by SirensOfTitan

While I don’t think proper pluralization is indicative of anything outside of real world time constraints, I am a fan of these kinds of tacit signals.

Last week, my wife and I toured a school for our daughter. The school gave us these pretty notebooks with a blackwing pencil, saying that they “take writing seriously here.” I noticed that the students, however, did not use blackwings but cheap low quality yellow pencils. This signal prompted me to pay closer attention, and I found half a dozen things that affirmed the bad feeling I had about the place.

It’s a simple rule, but in the era where everyone is trying to sell me, I use Bill Hamilton’s Say Mean Do rule from his “Saints and Psychopaths” about finding real spiritual mentors. Broadly: saints say what they mean and do what they say. Unfortunately it’s probably just as hard to find tech companies who are honest as it is to find a true spiritual mentor. B2B SaaS sales cycle is usually just checkbox hunting and CYA.