Comment by zkmon
Not for me. Exccessive customer obsession puts me off as customer. Don't try to read too much into me. Don't try to sell too much. Don't try to please me too much. Don't think about me too much.
Instead, think about the stuff you are offering. Treat it as if you are building it for yourself, and not for selling. Build it the way your like most. Sound as if you don't care about selling. Be proud of it. Get off of the sales pitch and pleasing talk.
Stay equal with your customer regarding who should please whom. It's an exchange of value between equals. No need of one pleasing the other too much. Customer need not have the upper hand. They should be just as desperate to buy, as you are for selling.
If selling is seen as a win for the seller, then it should always be a loss for the buyer, which is not true. Once you stop seeing it as win, you will stop this overreaction.
I feel like I'd agree with your comment if it was in reply to an entirely different article.
As in: I agree with your sentiment and ideas. Out of context, you're bang on correct.
But I don't think paying attention to details (like pluralization) is an indication of obsession with the customer, at least not for me. It's about caring about the craft.
When I'm building something for my own use, I care about every aspect of it. I care about the unseen parts. I care about the process. It brings me satisfaction. And when I'm buying something, I like to know that the person who made it cared as much about their craft as I do.
I don't consider than pandering. It's respect: Respect for the craft, for the craftsperson, and for the end recipient/customer.
But maybe I missed something. What was it about the original post that felt like excessive customer obsession? Genuinely curious and open to being mistaken here.