Comment by ta12653421

Comment by ta12653421 a day ago

By far absolutely _not_ true:

- i have worked in the space for some years for two of the biggest platforms in my country

- dating sites track a lot KPI and discuss them and test them thoroughly

- the KPI "do-more-users-leave-our-platform-earlier-if-our-matching-algo-is-just-too-good" - I promise: In alle the years, this question WAS NEVER - NEVER!!!!!!! - raised, regardless wich Manager or which Exec. This metric isnt even debated.

And here comes why: the most important thing to form a relationship are "technicals" which can NEVER be introduced into an app. There may be some advances in genomic matching, but no body deployed this so far and it wont happen unless Apple watch as a gene encoding module.

There are one night stands, there some marriges (we had a "winners board" in our office), but 99% of all cases when people met, its going to be "failure" (in a sense "no match")

Regardless how good your algo is - it doesnt matter when it comes to a reality check.

Therefore, Dating apps have absolutely no fear of you signing off because you fond someome - its very likely that you will come back soon, second: From operators perspective it would be a good thing if people would tell "i found my match on XYZ", but sine this does happen only super rarely, there are only few such stories.

So - NO: Dating sites do fear someone deleting the account.

(except: you are a startup and have to keep every profile to gain some size)

voidmain 13 hours ago

The good dating apps just naturally made less money than the horribly destructive ones and got bought out and converted into destructive ones.

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xg15 2 hours ago

Well, what kind of KPI do you track then?

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svv 15 hours ago

> - the KPI "do-more-users-leave-our-platform-earlier-if-our-matching-algo-is-just-too-good" - I promise: In alle the years, this question WAS NEVER - NEVER!!!!!!! - raised, regardless wich Manager or which Exec. This metric isnt even debated.

What labels do they use for training their algos though? What is their definition of a successful match, is it a date, a recurring date, or something closer to a long-term relationship?

If matches predominantly result in "failure" they might just not have enough "long-term success" labels to go by, and their proxy labels will be biased towards short-term successes.

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ta12653421 7 hours ago

Wrong approach; at least until latest, NONE of the standard apps does apply any kind of "real AI" stuff, maybe this changed through the last 3 - 4 years.
All thi matching stuff like "match with X%" is just bullshit.
The only platform having a useful approach here was OKC years ago. (but even for their scoring you would not need any type of sophisticated tech)

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thomastjeffery 20 hours ago

And yet, the premium features are overtly aligned against user success!

I believe you that these app devs think they are optimizing for user success, but that doesn't change the incentives that frame their work.

The greatest utility of a dating app should be that it provides a higher number of opportunities. This feature is explicitly broken by the most popular dating apps. Often, it is put behind a paywall, which has the same effect as being broken.

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kelnos 13 hours ago

> The greatest utility of a dating app should be that it provides a higher number of opportunities.
I'm not sure I agree with that. Limiting opportunities can actually be a better experience. Too many choices can lead to decision paralysis.

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ta12653421 7 hours ago

> higher number of opportunities. <
Limitting search/result is often used to tease users into the subscription. Eg. Tiner allows in free mode only a certain number of swipes. Is it this what you mean? This is usually depends on: Search + text for free but limited, or "pay for everything" I do not see why putting some features behind a paywall is "against users interest" and how this limits/increases his/her chances?
You are claiming that dating sites should be free - this doesnt work usually (POF as exception) - and making users pay for those does not increase his/her chances: EVERYTHING that happens before you met someone will be crashed usually in the very first second you met (and smell!) someone.
So if you have a chance with another person, is something that is completely(!) out of control of the website operator. EDIT: this is something website operators do know, they cant change it and this is something that they should put on their website - they are selling dreams and expectations, which wont become true in real.

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