Comment by djoldman
> The vast majority of the platform's growth will come from new users...
Userbase expansion is new users less leaving users for a time period. So there are two factors, not just "new users."
In any case, Match Group apps are well into the phase of focusing on extracting the most money possible from their paying users as opposed to gaining new users.
After all, infinite users are useless to a company, even if it costs nothing to support them, if none of them pay.