Comment by gambiting
And rail car enthusiast associations, which usually consist of passionate but not very rich people - they will pool money together to afford a trip like this every now and then, so usually they'll go "ok we got 20k in membership fees this quarter, where can we go with this money" - so yeah, it will absolutely matter to them.
Tangentially, someone I knew from school worked at the Franklin Mint for a while and he told me their collectibles customers were mostly moderately well-off empty-nesters who now had this money to spend but really weren't into second homes or fancy cars.