Comment by bryanlarsen
Comment by bryanlarsen 3 days ago
Some people even figured it out in the 80's. Sears founded and ran Prodigy, a large BBS and eventually ISP. They were trying to set themselves up to become Amazon. Not only that, Prodigy's thing (for a while) was using advertising revenue to lower subscription prices.
Your "Netflix over dialup" analogy is more accessible to this readership, but Sears+Prodigy is my favorite example of trying to make the future happen too early. There are countless others.
Today I learned that Sears founded Prodigy!
Amazing how far that company has fallen; they were sort of a force to be reckoned with in the 70's and 80's with Craftsman and Allstate and Discover and Kenmore and a bunch of other things, and now they're basically dead as far as I can tell.