Comment by eth0up

I frequent the Home Despot and Lowe Life's, until recently, traditionally favoring the Home Despot.

The last two visits revealed the complete elimination of checkout lines and the appearance of a new cluster of self service registers with a new orientation perpendicular to the old lines. As I stood before the register, looking at the large monitor, I watched my dehumanized face beleaguered by green lines. I realized it had no other purpose but to foist an impression of my dirty face toward me, conveying my position as a filthy, groveling consumer pestering them with my petty needs. The camera could easily do its work without the hostile display, but then the customer may get away with a sense of dignity, which to them would be a form of shoplifting, or squandered neuromarketing potential.

During each visit, I make it a point to express my contempt for this to any ostensibly human employees nearby. I do so respectfully, yet their pride as high priests of home improvement and the glorious providence of private equity that blesses their sacred mission always results in perceived offense. Despite prefacing my grievance as not directed personally at them, the allure of indignance prevails and I always walk away as the bad guy who dared piss on their holy gilded ground.

Their use of cameras bothers me for different reasons, but I'm glad to fan the flames.