Comment by atombender

Agreed. I find the books enjoyable because of the language and world-building, and Gibson can write good action set pieces and decently fleshed-out characters.

However, in retrospect, I can't rate most of them very highly because they don't work well as stories. I struggle to remember anything from the Blue Ant books except the mildly irritating forays into location-based art, which seemed dated even then. (Gibson frequently injects art into his books. I think his use of Joseph Cornell boxes in Count Zero was fun, and it serves a real plot point, as the boxes are a trap meant to ensnare a particular art buyer. But the use of objects or people as bait or pawns is a ridiculously overused gimmick in his books, to the point where I wonder if it's lack of creativity or actually something pathological...)

Come to think of it, Gibson's career shares some similarities with that of J. G. Ballard. Started out with sci-fi, amazing prose stylist, gradually moved more mainstream, but struggled to escape a certain plot mold (many variations on the idea of wealthy people seeking outlets for their base instincts). I think that like Gibson, Ballard is always super readable, but his best stuff is his earlier works.