Comment by loveparade

I think you are bringing up an interesting discussion of curation vs. word of mouth. Where exactly do you draw the line?

Players counts kept increasing because a people came across the game on social media - upvoted reddit posts, high number of retweets, streamer sponsorships, etc. And a lot of that got rolling only because of initial positive reviews and PR. But isn't upvoting/downvoting something on reddit or other social media a form of curation? Is there even such a thing as pure word of mouth on the internet?