Comment by gsaines

Comment by gsaines 5 days ago

0 replies

It's more than just building something people want.

I want a lot of things and would be willing to pay for some of them, but unless there is a way to reach me, it doesn't matter.

There is this cultural meme that if an amazing product simply exists, then people will tell other people and it'll grow organically. The reality is that amazing, ahead-of-their time products and services are constantly being created and dying. Not because they don't solve a need, but because they weren't able to reach customers economically with the right message.

That ability to reach customers and contextualize the solution in language that matches their expectation is actually a lot rarer than building a good product.