Comment by btown

While I shudder at the privacy implications of some of those buyers, there's a really ironic concept here: Google always had a conflict of interest between giving the user agency in their browser, and making ads unblockable (namely, its own). Under different stewardship, we might see a shift towards the user in the ad-blocking wars.

After all, the new buyer gets value out of your loyalty in using their browser to view more pages than ever before, so that it can use that data to train its LLMs! People bouncing from pages due to ads just gets in the way. We will have freedom from online advertising, for the low, low cost of a Larry Ellison or Elon Musk-managed panopticon!