Comment by bryanlarsen
Comment by bryanlarsen 10 hours ago
Xiaohongshu is generally known as RedNote outside of China.
Comment by bryanlarsen 10 hours ago
Xiaohongshu is generally known as RedNote outside of China.
To their point, almost exclusively Chinese overseas until the recent memeing.
It received some popularity among TikTok refugees from the US and subsequently also from around the world by users who got curios about what the fuzz was all about.
RedNote was #1 on the App Store download list for a couple of days.
https://www.vice.com/en/article/chinese-app-rednote-hits-1-i...
So was this app at one point in time: https://www.theverge.com/2020/1/9/21058399/david-dobrik-disp...
It's called Dispo. You probably haven't heard of it because it became almost irrelevant a few weeks after launch. #1 on the app store doesn't mean a whole lot.
How many of those downloads originated in China? Genuine question, I read the article and it doesn't say. Apple's App Store is available in China, and China's population alone could be skewing those numbers.
Which is honestly weird. It's Little Red Book, not Red Note, in reference to Mao's little red book.
To directly answer the question, Rednote is not generally used outside China, and the point about these apps being representative of "global" social media apps is false.