Comment by carlosjobim

The analysis is fascinating. The iPod had already been a huge success for some time, retailing for hundreds of dollars. Of course Apple would make a phone. Even if it would have just been an iPod with feature phone ... features.

Nokia goes on and on about pricing in the report. How could they not get into their thick skulls that there was a good market for more expensive, better devices?

Then the tragedy with the Nokia N9, which both in hardware design and software UI design looks and feels more modern than Apple and Android devices from 2024.

I think Nokia owners and leadership simply gave up when they saw the iPhone launch, decided to cash out their money to offshore accounts, and hired some shady fellows from Microsoft to cover up by staging bad business decisions doomed to fail.