Comment by dspillett
In terms of the people with products to advertise being crewed over by the ad industry, I think it is more that they don't see the similarity between the ad industry brain-washing us and the ad industry brain-washing them. Perhaps the disconnect happens because they want to interact with the ad industry, so get their stuff hawked to us, but we'd usually rather not.
Another interesting disconnect is that sometimes a person is both the “us” and the “them” in different contexts. i knew someone who would complain about some of it on other sides but when pointed out that his site used some of the same tricks he'd respond with “yeah, but I need that because …”.