Comment by chii
There was a case of food contamination in a fast food joint (can't remember which, let's say it was burger king). The stock fell as a result, but recovered relatively quick afterwards - you would've made bank buying it low.
The thing is, individual, one off events usually don't break a company, but the stock falls temporarially as a result of some people expecting it to. Of course, it's possible that one event breaks a company, and this is the risk you do take buying it low after the event.
> There was a case of food contamination in a fast food joint (can't remember which, let's say it was burger king). The stock fell as a result, but recovered relatively quick afterwards - you would've made bank buying it low.
I think this was some years ago and it was Chipotle. They had to remove some menu items altogether IIRC.