Comment by Maxion

Don’t Miss the Post for the Trees – Here’s Why Most People Do

You see it all the time. A post comes through your feed. It's insightful. It’s bold. It’s… mostly ignored.

Why? Because people don’t actually engage with the core idea — they react to what they think it says.

The same thing happens in business: - Founders get stuck in the weeds of their product without seeing the bigger market opportunity. - Teams hyper-focus on the tech, missing the customer pain point. - Investors hear the pitch, but miss the deeper vision driving it.

People miss the post for the trees.

Here’s the thing: breakthroughs happen when you push past surface-level reactions. The best founders? They’re not just building products — they’re connecting dots others miss. The best marketers? They’re not just optimizing campaigns — they’re shifting narratives. The best investors? They’re not chasing trends — they’re seeing past the noise.

If you want to stand out in a noisy world, here’s the question to ask yourself: Am I reacting to the surface? Or am I leaning in to understand what’s really being said?

The magic is always in the nuance. The signal is often buried in the noise. The big ideas? They’re the ones that most people scroll past.

So… don’t.

(I'm sorry I had to)