Comment by sangnoir

> Xbox and Playstation dont earn AMD much profits at all

It doesn't cost them much either. Lisa Su, in an interview that was posted to HN a few months ago, said it is a deliberate strategy to repackage IP AMD has already developed. They are willing to pull designs from the shelf and customize it to meet partners needs. Having a long tail of products adds up, and sets you up to get first dibs on higher margin partnerships in the future.