Comment by ivanjermakov
Comment by ivanjermakov 2 months ago
In russian, "sisi" is a variation of "tits".
Is there a job/services that confirm that branding is appropriate across different languages? Seems like a non trivial problem to solve.
Comment by ivanjermakov 2 months ago
In russian, "sisi" is a variation of "tits".
Is there a job/services that confirm that branding is appropriate across different languages? Seems like a non trivial problem to solve.
That is sad, the name sisi comes from the sisi empress: https://en.m.wikipedia.org/wiki/Empress_Elisabeth_of_Austria
Not as bad as the Pidora project
https://en.m.wiktionary.org/wiki/%D0%BF%D0%B8%D0%B4%D0%BE%D1...
I read about a company in the 1990s that did that. They went one step further - picking culturally appropriate colors, shapes, numbers, and then permuting the brand names to favorable variations for a country. My (probably wrong) 25 year old recollection was when they introduced subway in China they basically found a way to pronounce it that translated to "this place is delicious". I bet it was in Wired. If not that, probably New York Magazine.
it's also the name of egypt's authoritarian leader
Yes this is the first thing that came to mind for me, strange name choice
Even if that was the intent, which it almost certainly isn't, why would it be strange enough to warrant discussion?
As an American who monitors world affairs, the choice of a quasi-authoritarian junta leader as a name would be quite novel.
> Seems like a non trivial problem to solve.
Took me 5 minutes to land this GPT prompt.
https://chatgpt.com/share/66e84c0c-a92c-800a-b452-255d6fe942...
Results:
- Chinese (Simplified) 四四 (sì sì) – sounds like "four-four", which can be associated with bad luck due to the number four in Chinese culture
- Arabic "Sisi" is a common nickname, also associated with Egypt's President Abdel Fattah el-Sisi
- Russian Сиси (sisi) – slang for breasts
- Bulgarian Сиси (sisi) – slang for breasts
- Serbian Сиси (sisi) – slang for breasts
- Croatian Sisi – slang for breasts
You should probably complement with a web search and a wiktionary search because they have all languages on a single page.